Our Process

Custom Medical Animation Process

Who is your audience?
– Investors
– Salesforce
– Physicians
– Patients / lay audience
What do you want them to learn?
– Features and benefits of your product?
– How it works?
– Key differentiators from other products?

We work with you to balance scope, terms, and fees to make sure you meet your goals within your budget.
The scope is determined by focusing on key priorities and content outline, and then estimating the optimal length of the animation.
Cost effective corporate terms are used to match your needs.
Our fee is based on $250/sec of final run time of HD animation plus any custom modeling.

Options with scope, terms, and fees to match your priorities.
Exhibits with preliminary suggestions, storyboard thumbnail drawings, and/or script drafts are often part of the written proposal.

We review your existing product manuals, marketing materials, and schematics.
Your pre-existing CAD (Computer Aided Design) 3D model files help assure technical accuracy.
Research by our team ensures scientific accuracy and provides a preliminary survey of similar visual solutions.

Detailed outline of content with key points and priorities.
Preliminary draft script is either provided by you or can be created by us to get started.
We then revise until approved.

Storyboard of images that depicts all the key visual steps in your story.
A motion test provides a preliminary online video allowing you to make early decisions about the pace and flow of your animation.
Your feedback at this phase allows us to work together to brainstorm the best visual solutions possible without increasing the cost because of late changes.

Models from our collection and other databases are reviewed. Pre-existing or customized models may be selected. Anatomy models from our collection have been used for clients including:
– American College of Cardiology (ACC)
– US Food and Drug Administration (FDA)
– American Society of Echocardiography (ASE)
– US Centers for Disease Control (CDC)
– Heart Rhythm Society (HRS)
– GE Healthcare
Lighting, coloring, and texturing these models creates the desired look and feel and can relate to your branding color schemes or be customized for a unique powerful impact.
Receiving feedback on rendered key frames keeps you in control.

Final movements of tissue, molecules or devices are rendered.
Interactions are visualized with atmosphere, camera effects, shadows and reflected lighting.
24/7 access to your private web portal to view the versions as they come hot off the press.